Breaking News
AlphaTheta dives into rotary world with launch of the euphonia: a 4-channel rotary mixer
AlphaTheta Corporation announced the release of the company's first-ever rotary mixer: the euphonia. The 4-channel mixer is the also the...
Pioneer DJ to AlphaTheta: 8 theories behind this huge brand name change
Pioneer DJ, under AlphaTheta Corporation since 2020, plans to launch new products branded as AlphaTheta this week. What could explain...
Is SoundCloud a “unicorn”? Their investment group owners are seeking a $1 billion sale this year
SoundCloud has had a wild ride since it was founded in 2008, and today we learned that the current owners...
DDJ-REV5: a scratch-style controller, sans motorized jogwheels – for $1099
While last week's turntable/DVS controller announcement was a huge surprise to many, today Pioneer DJ is launching something more expected:...
PLX-CRSS12: Pioneer DJ finally made a hybrid turntable + motorized DVS controller
Pioneer DJ has finally made a hybrid DVS controller and vinyl deck
AlphaTheta (Pioneer DJ) just acquired Serato Audio Research (Serato DJ)
AlphaTheta Corporation has acquired Serato Audio Research and the two companies will turn their long-standing partnership into one business entity.
Pioneer DJ offers its own extended gear warranty: AlphaTheta Care
AlphaTheta Care – it's a mouthful of a name, and it sounds familiar on first glance (hello, Apple Care?). It's the...
Pioneer DJ’s OPUS-QUAD is real: 4-deck standalone in a slanted design that’s half-Atari, half-Batman
Just a week after the announcement of their DJM-A9 mixer, Pioneer DJ keeps ups the momentum with the official announce...
